Show Me The Money

Creating a Financial Literacy Authority Website

Money Studies, Inc., a financial education start-up, initially came to JKT Media looking to develop a website targeted to potential investors. The goal was to create a site that was part online prospectus and part brochure.

The intent was to create a site that reenforced the high standards and professionalism of the core Money Studies staff.

The client brought to the project a logo designed for print brochures and the content of the existing prospectus. After several in-depth backgrounding sessions, we developed an information structure and a graphic design for the site that met the client's objectives, and then proceeded to populate the site with content.

Since it's first iteration posted in March, 1999, the site has gone through three major revisions as Money Studies refines it's business plans and objectives.

Current version, a financial information portal, can be seen at Moneystudies.com.

This version includes easy owner updating, polling, multimedia and the potential to develop paid access content portions of the site.